SUMMARY:
Pennco Tech knows the importance of transitioning students into their new career path…and it starts on day one. With that in mind, Pennco Tech offer students and graduates one of the most comprehensive and effective career assistance programs.
DELIVERABLES:
Print & digital display advertising, video for social networks and YouTube, infographics
STRATEGY:
As the curriculum met an exponentially growing workforce demand, creative was highlighted from each of Pennco’s programs (Automotive Technology, Diesel and Collision Repair, HVAC, Plumbing, Electrician, Medical Assistant, and Pharmacy Technician). The creative focused on demand for a lucrative career, being able to accomplish within a short period of time.
THE CREATIVE
Below is a selection of display, social, and print advertising from multiple campaigns.
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DISPLAY
SOCIAL
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