Content Marketing is a powerful tool for communicating brand identity and engaging with patients at every stage of the healthcare journey.
Kim Alvarez, vice president of NJ Advance Media, will share how content marketing is a powerful tool for communicating brand identity and engaging with patients at every stage of the healthcare journey.
In this session, we will discuss:
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- How content marketing can parallel the patient journey
- Understanding key components to a successful content marketing strategy
- Developing relevant content to reach your ideal audience
PowerPoint PDF Presentation – DOWNLOAD
Content Marketing is a powerful tool for communicating brand identity and engaging with patients at every stage of the healthcare journey.
Kim Alvarez, vice president of NJ Advance Media, will share how content marketing is a powerful tool for communicating brand identity and engaging with patients at every stage of the healthcare journey.
In this session, we will discuss:
-
- How content marketing can parallel the patient journey
- Understanding key components to a successful content marketing strategy
- Developing relevant content to reach your ideal audience
PowerPoint PDF Presentation – DOWNLOAD
Check back soon for the on demand replay of today’s presentation.
About our Presenter
Kim Alvarez
Kim Alvarez is an award-winning multimedia advertising expert. She was named a Top 25 Leading Women Brand Builder and an NJ AdClub 40 under 40 MARCOM professional. She, and her highly successful team of marketing consultants provide effective marketing solutions across a wide range of industries. She is an innovative leader with expertise in conceptualizing, developing and launching strategies. As publisher of Jersey’s Best Magazine and Jerseysbest.com, Kim uses her dynamic management style to bring a multifaceted content environment to life. Her creativity and vision drive enriching reader experiences and successful marketing campaigns for advertisers.
What’s your story?
Every healthcare provider has a unique and important story to tell.
Our Healthcare Marketing Team offers complimentary content marketing consultation that includes:
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- Review of your current strategy and needs
- Sample content plan
- Sample content distribution plan
Contact us today to get started!
Complete the form to request your FREE consultation.
We are an extension of your marketing team
Hands on attention | Premium technology | Certified digital experts
NJ Advance Media, Lehighvalleylive and Staten Island Media Group are part of Advance Local, a leading national media company that includes 11 news and information websites. We engage millions of people through quality journalism both in print and online. Our properties are affiliated with such leading publications including The Star-Ledger, Times of Trenton, South Jersey Times, NJ.com & JerseysBest.com (NJ); The Express-Times and Lehighvalleylive.com (PA); Staten Island Advance and SILive.com (NY). We use our deep connections with this audience to help local businesses reach new consumers through a wide array of targeted print and digital solutions.