Three Pulitzers, 14 NY Emmys and over 1.5 million monthly Star-Ledger readers can’t be wrong.1 Even in today’s diverse media landscape, newspapers continue to be among the most trusted and credible sources of news and information. Quality reporting draws a quality and engaged audience. Newspaper audiences actively seek information about the world around them and the sales around the corner. In fact, 80% of readers took action as a result of seeing a newspaper ad and 53% made a purchase.2 NJ Advance Media connects you to this eager audience of savvy consumers. Our strategically developed marketing solutions can help you meet your goals and optimize your effectiveness. Print advertising can play a vital role. Whether you need broad reach or ZIP code-level targeting, NJ Advance Media’s print solutions including The Star-Ledger, Inside Jersey Magazine, advertising inserts and other affiliated newspapers can reach the New Jersey audience you want, where you want.
- Benefit from a supportive editorial environment
- Improve your marketing efficiency and effectiveness
- Reach your key targets at a lower cost than direct mail
Sources: 1 2013 Release 2, Scarborough Report. NY/PH Study 2 How America Shops & Spends, NAA/Frank Magid & Associates 2013