HOW WE DO IT
Powering Your Performance
Considering today’s vast array of marketing channels (display ads, print, social media, search marketing and more), serving the right message to the right person at the right time has never been more complex—or more important.
NJ Advance Media offers a multi-channel approach to advertising and media. We tailor our sophisticated analytics to your specific needs and audience, helping you target and concentrate your efforts for maximum impact. Then, using the latest marketing attribution metrics, we determine what’s working, what’s not, and how to adjust.
Digital Display Advertising
Give your brand and message the benefit of our “halo”—the trust and loyalty we’ve built with generations of readers.
Raise brand awareness, strengthen credibility, and connect to local readers through NJ Advance Media’s powerful print titles.
Search Engine Marketing
Put your business in front of consumers when they are most likely to make their ultimate decision. Paid search can help you capture these in-market audiences.
Search Engine Optimization
Make sure your brand is present when consumers are looking, from their first search to the moment they’re ready to buy.
Tell your story and share your expertise to build trust and establish yourself as a thought leader in your industry.
Social Media Marketing
Engage consumers in a channel that offers personal, one-to-one communication at every stage in the path to purchase—and even post-purchase.
Deliver personalized messages directly to a prospect’s inbox, where they’re bound to be noticed and read.
Video messaging is taking over the internet—and your strategy needs to be ready. Let us help you make a strong, visual connection.