As a child, Valerie often found herself in trouble for staying up past her bedtime, lost in a favorite book. Today, that lifelong appreciation for great storytelling fuels purpose-driven, data-powered communications and influences her work driving profitable business growth. Recognized as the PRSA NJ 2018 PR Professional of the Year, the Millennium Alliance 2019 Healthcare Marketing Innovator of the Year, and a 2019 Aspen Scholar, Valerie has earned a reputation as an innovative leader.

In 2020, Valerie began working as a fractional CMO for healthcare and financial services organizations as the principal of Rise Consulting LLC, bringing 25 years of experience working inside complex organizations in highly regulated, quickly changing markets, driving unprecedented results in revenue growth, brand awareness and organizational reputation.